Women TIES Named Official Women’s Right to Run 19K 5K Partner

A woman-owned business connecting women entrepreneurs across the state

February 3, 2016       

Women TIESSeneca Falls, N.Y. – Women’s Right to Run, announced today that Women TIES, LLC, a woman owned business promoting and supporting New York women entrepreneurs, has been named an official partner for the inaugural event.

Tracy Chamberlain Higginbotham, Founder and President of Women TIES, LLC (Women Together Inspiring Entrepreneurial Success), is a dedicated runner who focuses her daily work on marketing, promoting and uniting women entrepreneurs across New York State to increase their brand name and revenue potential.

“The Women’s Right to Run 19K/5K is an absolutely perfect fit for Women TIES and our network especially since we created a division of Women TIES two years ago, called the Women’s Athletic Network, in order to bring businesswomen together after work hours to participate in sports, fitness and health activities,” said Higginbotham. “I’m very excited to be a part of this inaugural event and to run in it too because I am also a feminist at heart.”

“Tracy and the Women TIES network mean business,” said Katie MacIntyre, AVP – Marketing Officer, Generations Bank. “I am thrilled to have her expertise and enthusiasm join the momentum we are creating with the inaugural Right to Run 19K 5K event. I am especially thrilled since Tracy and I serve as ambassadors with Kathrine Switzer’s 261 fearless movement and we can’t wait to welcome many ambassadors on race day.”

The Women’s Right to Run race will take place on Saturday, May 7, 2016 – Mother’s Day Weekend – in Seneca Falls. Runners have the option of registering to run a 5K or 19K, both of which will be USATF (USA Track & Field) certified.

Details about race registration, volunteering, sponsoring and course maps can be found at www.righttorun19k.org. Details about Women TIES can be found at www.womenties.com.

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About Women’s Right to Run

The Women’s Right ton Run is a running event featuring both a 19K and 5K course. The Inaugural event will take place on Saturday May 7, 2016 in Seneca Falls, NY. The 19K distance is a nod to the 19th amendment which gave women the right to vote. Running legend Kathrine Switzer is the National Spokesperson for the event. The Right to Run is an official partner event to her women’s empowerment movement, 261 Fearless. Generations Bank is the organizing sponsor for the event and the proceeds from this year’s event will support the rehabilitation of the Seneca Knitting Mill into the Center for Great Women, the future home of the National Women’s Hall of Fame.

About Women TIES

Tracy Chamberlain Higginbotham is the Founder and President of Women TIES (Women Together Inspiring Entrepreneurial Success), a company that specializes in promoting, publicizing and uniting women entrepreneurs and their companies online and in person in order to cultivate strong economic relationships to advance their companies and eradicate pay inequality. Tracy encourages women to live the Women TIES mission by buying from women entrepreneurs every chance they get.

In 2005, Tracy embraced her passion for supporting other women entrepreneurs and created her second company, Women TIES, LLC, in order to create a larger and stronger geographic buying network for women business owners across New York State. In 2014, Tracy added the Women’s Athletic Network as a division of Women TIES, LLC that promotes athletic events for women entrepreneurs to participate in, train for or support as spectators.

Higginbotham is a graduate of the State University of New York at Oswego where she earned a Bachelor of Science degree in Business Administration and post graduate studies in Business Management. She is a current member of the SUNY Oswego School of Business Advisory Board of Directors.

Tracy’s dedication to supporting women entrepreneurship was recognized by the Small Business Administration twice—once in 2005 and again in 2011 when she received the Region II “Women Owned Business Champion Award.” The Women Business Champion award is given to someone for their significant contributions as an outstanding small business person and for dedicated support of small business.

Higginbotham has received numerous awards including: the 2015 WCNY “Women Who Make America” Award, 2013 Zonta Crystal Ball Award, Women in Business Award, 25 Women in Leadership Award, the Girl Scouts “The 100” who Inspire Girls to Achieve and Lead, 40 Under 40 Award, and the SUNY Oswego Alumni Association Community Service Award.

About Generations Bank

Generations Bank has partnered with businesses and residents in the Northern Finger Lakes region since its founding in 1870, while maintaining a strong commitment to each and every community in which it operates. The bank is headquartered in Seneca Falls and serves customers from ten retail locations in Seneca Falls, Auburn, Waterloo, Geneva, Union Springs, Phelps and Farmington. Generations was named to CNY Business Journal’s Best Places to Work in 2015.

In addition to traditional business and consumer deposit services, Generations Bank focuses on residential mortgages, as well as manufactured home, automobile, home equity, commercial, non-residential real estate and construction loans. The organization also serves the broader needs of the Finger Lakes area through its insurance business, Generations Agency (formerly Royce & Rosenkrans) and financial planning and brokerage services offered by Generations Investment Services. For more information, visit MyGenBank.com